Search Marketing
Now that you have seen some of the major online sites to list and advertise your property with, there are other ways to go about getting your property noticed to those that want to rent it. There is the old standard, the newspaper, but that is way too expensive! Here are the main ones we use besides the big online sites.
Yahoo Local Search Marketing, www.yahoo.com
Yahoo has a great service, and it is called Local Search Marketing. If you use a computer at all I am sure you have seen the ads at the top and sides of the search pages in the usual search engines, like Google, Yahoo, and MSN. These are great if you want to pay dearly for those positions. They use a form of online marketing called PPC or Pay-Per-Click. This can bhttp://listings.local.yahoo.com/. Here you can create listings from $40- $60 and have your home listed like below:
e very expensive, especially if you are not savvy at PPC marketing. It could cost hundreds of dollars per month and why use it when you are paying the above online sites to do it for you. Well, Yahoo has a Local search that costs around $40 per month, and gives you the same exposure that those PPC ads do. Go to


